Guest Column

Guest Column

July 1, 2007

Ratcheting Up Security

With a globalized economy comes serious security risks that can't be ignored.

On Sept. 11, 2001, 19 men armed with box cutters hijacked four planes and shattered the belief that the United States was secure behind its oceanic borders. That day also put a spotlight on the […] Read More

May 1, 2007

ESCAPE THE COMMODIZATION TRAP

Companies can add value by offering experience and customizing products and services on a mass scale.by B. Joseph Pine II 

Welcome to a world of commoditization. In industry after industry—with metals service centers no exception—customers consider five factors in making purchasing decisions: availability, convenience … and price, price, price.Differentiation doesn’t matter, relationships don’t last, and […] Read More

March 1, 2007

NO CURE FOR THE TRADE DEFICIT

The U.S. dollar continues to decrease in value. Why then do imports continue to surge?

  Jeff Rosensweig The dollar has continued to fall significantly in value against the currencies of the United States’ major trading partners, which should make U.S. products cheaper relative to foreign production. Why then do […] Read More