The Language of Leadership – Lessons from a Pro

Thursday, Jan. 16 at 11 a.m. CT

The ability to inspire people to care about your story begins with a simple premise: it is not what you say that matters. It is what they hear. Understanding the difference, and executing on the idea, is not easy to pull off, but imagine how empowering it could be to understand what it really takes to move an individual or group into action.

Ben Feller has made a career of connecting with audiences from the briefing room to the board room to the living room. He is the former chief White House correspondent for The Associated Press, spending more than six years challenging Presidents Barack Obama and George W. Bush and chasing them around the world on Air Force One.

Feller is now a partner at maslansky + partners, a communications firm specializing in the language that ensures audiences will listen, care, and act. From writing to audience engagement, this webinar will help any industrial metals executive or employee who wants to communicate more effectively.

More about Ben Feller: An award-winning writer during his distinguished career in journalism, Feller is now a strategic adviser who specializes in helping companies find their winning language and distill it with clarity and distinction. Feller is also a writing coach, event moderator, public speaker and the author of Big Problems, Little Problems, a children’s book on conquering life’s frustrations.